There is a constant battle for our attention online, and purchasing decisions are increasingly made in a matter of seconds. That is why this year's World Consumer Day is dedicated to dark patterns – tricks used on websites and in applications that make it difficult to make informed choices.

On World Consumers Rights Day, we talk about sustainable consumption. Dream holidays, home renovation, or a new car – consumers can have different goals. Loan or savings – which one will you use?

Together with the media, institutions, organizations and consumers, we warn against fake investments and scam on a well-known person or company. We would like to thank the campaign partners for their commitment so far.  

On 15 March, on the World Consumer Day, we are launching a public awareness campaign.